How We Review Betting Sites
If you’re curious about the factors we take into account when judging betting operators, you’re in the right place. Read on for a breakdown of each major component we take into consideration as we identify the very best betting sites on the market.
First and foremost, for a betting site to be shown on this site, it has to be licensed by the UK Gambling Commission (UKGC). We can’t guarantee fair betting, secure banking and prompt payouts at unlicensed sites to our users, so you won’t find any recommended at TopRatedBetting. To ensure you’re kept in safe hands, we urge all bettors to steer clear of unlicensed sites altogether.
In order to acquire and retain a gambling licence, an operator must pass regular audits for betting and game-based fairness, punters must always have access to accurate information on how gambling processes work at individual sites through their terms and conditions, and each and every customer transaction must be delivered through industry-standard encryption technology. Operators and sites are also held to strict and evolving ethical standards, with the UKGC continually reviewing industry behaviours and ways in which customers can be better protected from problem gambling. Failure to comply with new measures by set deadlines can lead to licence suspension and other punitive penalties.
In sum, you can rest assured that every site licensed by the UKGC is a safe place to play. The UKGC is regarded as one of the very best gambling regulators in the world, meaning a licence marks an operator as having met some of the strictest standards levied in this global industry. If you’re ever unsure about an operator’s licence status, their name and/or licence number will be listed in the UKGC’s public register along with information on their licence’s validity.
Our favourite bookies feature competitive odds, a vast array of sports, plenty of markets for top events and top features like cash out and enhanced odds. Of course, you’ll have your own idea of what makes a top betting site, so simply use our list to compare. Whether you’re after a blockbuster bonus or simply a good range of sports to bet on, you’ll be able to find all the need to know information right here.
Beyond the most popular sports, such as football, rugby, tennis, and Formula 1, there are countless other avenues for betting on competitive action in October 2020. If someone’s going head to head, whether in handball or politics, somewhere is offering odds on the outcome, and the more options you, the better. With that in mind, the number and variety of betting markets available are one of the most important factors we consider whilst writing our reviews and assigning scores. The number of sports offered is top of the list, and then we drill into which markets are offered within them. You might not want to bet on Austrian Bundesliga football or the latest Overwatch tournament—not yet, anyway—but it’s important to the wider betting experience to at least have the option. After all, the more odds offered, the more opportunities you have to win some wagers. Accumulators also benefit from having broad betting markets on offer, particularly for the most hawkish of bettors.
While odds can vary slightly between betting operators, you’ll generally find very similar, if not identical, odds offered on major sports outcomes across different betting sites. The reason for this is competition: no operator wants to be undercut by its rivals. After all, if you see 2/1 and evens options between two sites, you’ll be more inclined to place your bet with the former rather than the latter.
Form, injuries, perceived fatigue, a particular fixture’s history and the like typically guide the betting landscape when it comes to odds calculations. Operators will also adjust their odds in the run-up to a fixture based on the volume of bets coming in for a certain outcome, signalling that maybe punters understand something about an upcoming match or race that the bookies haven’t clocked. Having a glut of people betting on an underdog also increases the financial risk for the operator should the underdog win, and so odds are made less favourable in instances like this to both dissuade further bets and to minimise the risk from yet more customers calling the underdog as the right result.
In-play betting is a great option if you find that odds shift due to how the fixture is panning out. For example, if a favourite in a football match is 2-0 down at halftime, it’s safe to say they have a mountain to climb in order to come back and win. The in-play odds will reflect this, and they will again vary between operators as they individually measure the favourite’s chances of making a comeback, as well as working to undercut each other and land more bets if they can.
Bonuses and Promotions
Your eyes are sure to be drawn to the welcome bonuses listed alongside their respective operator on our leaderboards, and we’re pretty keen on them too. Every top betting site is vying for your attention amongst the competition in October 2020, and welcome bonuses are one of the main ways they work to stand out. We consider how valuable a welcome bonus is in real terms, factoring in wagering requirements, winnings caps, minimum deposits and more when we figure out if they’re as worthwhile for players as they first appear.
Welcome bonuses are only the beginning, of course. Once you’re settled into a new betting site, you’ll be kept sweet with ongoing bonuses and promotions as just reward for continuing to spend your hard earned cash with the operator. We take a close look at daily and weekly promos, VIP tiering systems, comp points and their rewards, as well as other incentives like acca insurance, bet editing, and cash out options to make sure that the sites we recommend will roll out the carpet for every bettor.
A site may have the strongest operating licence, a fantastic bonus programme, and every betting market under the sun, but none of that is much good in the face of a horrible site design and interface. If you don’t enjoy using a site, it’ll be tough to make the most of what it has to offer, and so we’re also sticklers for good web design. Sites with well-realised branding, colour schemes, and interface choices are apt to score well with us, particularly where the site provides control to the user without being overbearing or cluttered. Other areas we look to are site speed and stability—a crash in the dying minutes of a close game is the last thing you want from a betting site—as well as availability and quality of their live streaming services. Features such as bet builders and tweet to bet functionality also land operators some extra points in our books, as well as how easily you’ll be able to request a bet that’s not already available on-site.
Comprehensive Gambling Experiences
It’s not too often you’ll find a top betting site that’s lacking for alternative gambling options in October 2020, so we’re hot on those too. After all, if you’re looking for a break from your typical flutters, why not test your mettle against table games, live casino experiences, slots, or bingo? While we place the focus on the betting side of things, we figure it’s also important that a site’s casino offering is in great shape should you choose to venture to that side of the tracks.
A mobile-optimised website is the absolute bare minimum in October 2020, but we’re always more impressed to see a dedicated mobile betting app from the top operators. While an optimised site will bend to the needs of your phone, they’re never quite as tactile or purpose-built as a native smartphone app can be. Not only that, but apps will also keep you up to date with the latest odds, news, and offers through push notifications, which is always handy when you’re on the go. At TopRatedBetting, we’re always keen to see how a site has adapted its offering to cater to mobile users, and the quality of their efforts are always a key factor in our review process.